Brand Strategy

Stakeholder interviews​

Competitor review​

User personas​

Target audience goals​

Key user groups​

Demographic information​

User KPI’s​

Customer value proposition

Market Positioning

Competitor analysis​

Value proposition​

Points of difference​

Points of parity​

SWOT​

Trends​

Website opportunities

Visual Identity

Logomark​

Logotype​

Custom typography​

Calligraphy​

Brand elements​

Color palette selection​

Photography​

Brand style guide​

Business cards​

Stationery design

Marketing Collateral

Pitch deck

Proposals

Banner ad design

Packaging design

POP displays

Brochures

Posters